The Importance of Flavour

Somethings lack any taste, pasta with no sauce, steamed rice...rarely do you find people who hate or obssess over them...Some people lack flavour, no opinions, no point of views, no originality...rarely are these people the subject of hatred, conversation or love...I dunno if strong flavour is better than no flavour...But either way, there are things in life that have flavour to them, the stronger the flavour the more love or hatred they attract...

I was listening to this song on the radio with my girlfriend for the first time, it stimulated two completely opposite reactions, she detested it...i loved it. Irrespective of our conflicting sentiments toward exactly the same stimulus, we agreed that it does have flavour...It is disruptive, original and has a lot of something (dunno what the hell that something is).It is 'marmite' for lack of a better stolen analogy...you either love it or hate but one thing it aint is wallpaper.

I suppose flavour is a difference between commodities and brands, but we can all think of brands that are flavourless, real estate advertising in dubai is an example...probably due to the lack of competition considering everyone is selling out anyway...But if we were to look at a segment with a slightly longer tail (fashion), brands need a distinct flavour to come alive and survive. Obey the suit is a good example (thanks for that Tony)...

I think...