Thursday, April 06, 2006

The most luxurious, exclusivly spectacular landscaped lifestyle landmark in the GALAXY.



When advertising the intangible, imagery and language are vital.
In the most saturated category in the UAE why is it that properties stick to using exactly the same language as one another.
Browse through any property developer’s web site and I’m pretty sure you’ll find the words.
Luxury
Landscape
Exclusive
Spectacular
Lifestyle
Landmark

Yes…product differentiation in its purest form.

0 Comments:

Post a Comment

<< Home